Customer Relationship Management / HALLHUBER CARD
HALLHUBER uses a system for the administration and care of customers referred to as "CRM". Depending on the customer relation, we differentiate between
- visitor orders
- regular customers
- customers receiving newsletters
- loyalty card owners (HALLHUBER CARD)
The customer information is processed in this respect within the framework of the HALLHUBER CRM. Depending on the customer status, these data include name, address, contact data, shopping cart, orders, vouchers, complaints, payment methods and raffle participations.
With your consent, HALLHUBER will send newsletters to your e-mail address in order to inform you about its own products and services. You give your consent when you register for the newsletter. Once you have registered, you will receive an e-mail with a confirmation link. Simply click on this link to complete your subscription to the newsletter. You can revoke your registration and consent at any time, with effect for the future. One way to revoke your consent is by clicking the unsubscribe link at the end of each newsletter. It is also possible to revoke your consent by calling or e-mailing our Customer Service team (see section 1 above).
For users with an active newsletter subscription, HALLHUBER uses the newsletter tracking tool by Emarsys to analyse how the newsletter is used. By means of an embedded tracking pixel, HALLHUBER can recognise whether and when a newsletter was opened by a user and which links contained in the e-mail were opened by the user. This enables us to automatically determine which newsletter content our customers find especially interesting. We use the results from these pseudonymised analyses exclusively to better adapt prospective newsletters to our subscribers’ interests.
Purchase on account using Afterpay
Afterpay is a service operated by Arvato Payment Solutions GmbH, located at Gütersloher Str. 123, 33415 Verl, Germany. Within the strict confines of cases where you choose the purchase on account payment method, you agree to us providing information to Afterpay to process the purchase. Afterpay will evaluate your submissions and, in response to any legitimate request, will forward this information to credit agencies. Your data will of course be collected, processed and stored with the greatest care and in compliance with the applicable data protection regulations. You can find more information about this on the Afterpay website (www.afterpay.de/datenschutz).
In some circumstances, HALLHUBER uses third-party media companies to place advertising for HALLHUBER products and services on the websites of other companies. If you have visited a website on which HALLHUBER advertisements appear, the online media company concerned may place a cookie or a web beacon on your computer. In this way, the online media company can recognise the computer if it revisits the website and it can ascertain how advertising campaigns are received by users. This data is anonymous and is not linked to personal data on the user’s computer or to the HALLHUBER database. HALLHUBER does not have access to data that is collected by the online media company. To avoid online media companies placing cookies on your computer, you need to visit the websites of the individual media companies and remove the cookies according to instructions or set the appropriate cookie filter in your browser.
A “cookie” is a small data file that is transferred from a website to the hard disk of your computer. HALLHUBER sends cookies when you surf on our website, make a purchase, request or personalise information and when you register for certain services. If you accept cookies on our website, we have no access to your personal information but we can identify your computer. Cookies are generally divided into “session” and “permanent” cookies.
Session cookies do not remain on your computer when you leave our website or close your browser. The collected information helps us to analyse usage patterns and structures on our website. In this way, we can continue to optimise our website, by improving the content or personalisation, and make it easier to use.
Permanent cookies are those that remain on your computer. They are used to facilitate shopping, personalisation and registration services. Cookies can, for example, record your selected purchases while you continue shopping. Furthermore, you only need to enter your password once on websites that require a login. Permanent cookies can be manually removed by the user.
Most browsers accept cookies by default. Nevertheless, you can usually decline cookies or accept certain cookies selectively through your browser settings. If you deactivate cookies, in some circumstances certain features are no longer available to you on our website, and it is possible that some web pages will not display properly.
1) Google Remarketing
We also use Conversion Tracking within the scope of the Google AdWords service. When you click on an ad placed by Google, a conversion tracking cookie is placed on your computer or end device. These cookies lose their validity after 30 days, do not contain any personal data and are therefore not used for personal identification. The information collected via conversion cookies is used to compile conversion statistics for AdWords customers that have opted for conversion tracking.
You can prevent cookie storage by changing the settings in your browser software; we would, however, like to point out that by doing so, you might not be able to use all of the functions on this website to their full extent. In addition to this, you can disable interest-based ads on Google and interest-based ads on the web (within the Google Display Network) in your browser by enabling the "off" button at www.google.de/settings/ads or by opting out at www.aboutads.info/choices/. You can find more information about your Google setting options and data privacy regarding this at www.google.de/intl/de/policies/privacy/?fg=1.
2) Google Tag Manager
HALLHUBER uses Google Tag Manager. This Google service allows website tags to be managed via an interface. The service only uses tags. This means that no cookies are used and no personal data is collected. The Google Tag Manager triggers other tags, which in turn may collect data. However, the Google Tag Manager does not access this information. Deactivation at the domain or cookie level will remain in effect for all tracking tags, as long as they are implemented with the Google Tag Manager.
3) Google Analytics
HALLHUBER uses Google Analytics to analyse website usage. The data collected is used to improve and align our website and advertising material with the needs of the users. Google processes the website usage data on our behalf and is contractually obligated to take measures to ensure the confidentiality of the processed data, which is transferred to a Google server in the USA. Google complies with the data protection provisions of the EU-US Privacy Shield agreement. Google Analytics stores cookies in its web browser for a period of two years following your last visit. These cookies contain a randomly generated user ID, with which you can be recognised during future visits to the website. The recorded data is stored together with the randomly generated User ID, making it possible to evaluate pseudonymous user profiles. This user-related data is automatically deleted after 38 months. Other data is stored in aggregated form for an unlimited period of time. If you do not agree with this data being collected, you can prevent this by installing the browser add-on to deactivate Google Analytics (this only needs to be installed once) : https://tools.google.com/dlpage/gaoptout?hl=de
econda Web Analysis
In order to design and optimise this website in line with your requirements, the following data is collected anonymously using solutions and technologies from econda GmbH, Zimmerstr. 6, 76137 Karlsruhe, Germany (www.econda.de) :
- Information about the device used (e.g. operating system, browser, screen resolution, selected language)
- Information about the pages viewed during your website visit (e.g. category pages and product detail pages)
- Information used in the ordering process (e.g. order number, gender, date of birth, delivery and payment method, address area)
- Information about access data (e.g. access via e-mail newsletter, other websites or online advertising platforms)
The scope of the stored and processed data is strictly limited to the implementation of statistical analysis via the econda Analytics tool. For this purpose, cookies may be used, which enable an internet browser to be recognised again in the future. Your IP address will be made unrecognisable immediately after receipt, making it impossible to assign user profiles to IP addresses.
Visitors to our website may opt out of this data collection and storage at any time with effect for the future by visiting: www.econda.de/econda/datenschutz/widerruf-datenspeicherung.html.